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Samsung Color

Samsung Electronics, the market leader in HDTV design and innovation, launched their new color monitor- the TOC, Transparent Opaque Color in January 2008.

In an effort to reflect the new color technology, Samsung looked to the Art of Romero Britto to inspire the emotion of their color driven logo. Parallel to the launch of the TOC in South America and the Caribbean, Samsung hosted a launch party at Brittos gallery and unveiled their new look. Redefining the role HDTVs play in the home with its forward-looking LCD HDTV Series 6 and 7, Samsung Electronics dramatically enhanced the picture quality and launched an elegant new design born from Samsungs extensive R and D in the automotive and fashion industries brings a never-before-seen Touch of Color to any living room or home theater.